How to Motivate Gen Y
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All Channels Communication Bulgaria
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How to Motivate Gen Y
- 1. With no money * * because we are still in crisis for Motivation of Generation Y Some Fighting Techniques Alexander Dourchev СЕО, All Channels Communication
- 2. 2008: A Growing ecosystem 2001: 2009: 2010:
- 3. 50 % more 22 newcomers The age 30 % are under 25 The team decreases ( the rest is around 30 ) grows For one year
- 4. How to GEN Y ? develope integrate retain motivate
- 5. see them: We often No channeled ambitions No values No loyalty DIRECT and pressing MOENY and GLORY ! NOW ! The life starts outside the office ! and KNEE-JERKED THIS IS TRUE
- 6. In fact they : ... are born in a CONSTANT CHANGE Live in an UNLIMITED COMMUNICATION ( of FB, Twitter …) Grow in a WATERFALL OF OPPORTUNITIES ( of blogs, forums, senseless “stars” … ) Swim in the SEA OF INFORMATION … faster than we do
- 7. We ( learn to ) hear their voice f r e e d o m ! g l o r y ! P A R T Y ! M O N E Y ! Ooops ... This is for the next time ...
- 8. FREEDOM to communicate Informally Maria, 28 y.o. Managing Director, All Channels | Advertising Niki, 31 y.o. Managing Director, All Channels | PR
- 9. FREEDOM to find your own place Didi , 2 8 y.o. Account Manager, All Channels | PR 2006: Office Manager Ani, 26 y.o., Director All Channels | Activation 2004: Office Manager Kata, 30 y.o. Head of PR Department All Channels | PR 200 5 : Account Assistant
- 10. FREEDOM to express your feelings
- 11. FREEDOM to make important decisions Natalia, 22 y.o. Vlado, 25 y.o. Eva, 23 y.o. Kali, 23y.o.
- 12. FREEDOM to plan your time
- 13. СВОБОДА ... and to create !
- 14. ... incredible campaigns !
- 15. ... for GLORY and RECOGNITION
- 16. THE TEAM The winner is ... and not two of us
- 17. Compulsory ! The Triumph is celebrated ! Rumi , 23 y.o. Ani , 2 4 y.o. Julia , 23 y.o.
- 18. Muro , 29 y.o., Creative Director All Channels | Advertising THE GLORY is for everyone
- 19. THE RECOGNITION is for every day Applause for the Monday , weekly meeting : success during the week Monday Every day is ... or at least we learn to do it
- 20. THE RECOGNITION by Kaeser The recognition releases positive energy ! „ Man, this really works ...“ The right reproach : motivates high achievements ! The attestation interview does not correct the weaknesses , but builds on the strong qualities ! The control : occasion to praise and give recognition !
- 21. Silver Key Award Ceremony Our way to say „ Thank you !“ Colleagues Clients Partners
- 22. Silver key Milen ( Guluba ), 34 y.o. Art Director All Channels | Advertising One of the elders ...
- 23. * The Advertising is the pet name for All Channels | Advertising Live starts outside the office ! The Advertising* invites ... to a barbeque in the garden Milen invites… at the Thin Red Line Bar Muro invites ... To a Adibas Band concert Maria Administrative Officer All Channels Communication
- 24. And although we have to pick more peonies *... * A specific All Channels jargon , denying the presence of problems
- 25. Sky Is the Limit! ... and the crises was invented by the clients in order not to pay in time www.all-channels.com we believe that ...